Belprodukt — Manufacturer of MEGA CHIPS and BULBA Chips & Snacks Belprodukt LLC is a large-scale manufacturer of potato chips and snacks, operating since 1997. The company produces a wide range of products made from natural potatoes and nuts, targeting the mass market, retail chains, and the HoReCa segment. Belprodukt’s portfolio includes well-known brands such as MEGA CHIPS, MEGA CHIPS EXTREMUM, BULBA CHIPS, BULBA STICKS, PREMIER, as well as the nut product line Golden Nut. Belprodukt Product Portfolio Belprodukt manufactures several high-demand FMCG product categories for retail and food service: Potato Chips MEGA CHIPS — classic sliced potato chips MEGA CHIPS EXTREMUM — intensified, bold flavors BULBA CHIPS — chips made from natural potatoes BULBA STICKS — potato snacks in stick format PREMIER — pellet-based potato chips Snacks Premier snack products This diverse assortment allows retailers to build a complete and competitive snack shelf. Raw Material Quality & Production Technology Production is based on high-quality raw materials sourced from Germany, Poland, Russia, and Belarus. All products are fried exclusively in sunflower oil, ensuring consistent taste and compliance with mass-market quality standards. For more than 20 years, the company has continuously modernized its production lines and implemented automation, achieving a high level of product quality, efficiency, and scalability. Market Leadership & Recognition Belprodukt products regularly receive awards at international tasting competitions, confirming the stable quality of its snacks. Key market indicators: Over the past 10 years, MEGA CHIPS has been the sales leader in the sliced potato chips segment across the EAEU In 2022, the brand held 80% market share in the sliced chips category (according to Nielsen AG) The brand is represented across nearly all retail formats — from small local stores to national chains The term “mega chips” has become a generic name for sliced potato chips, reflecting the brand’s exceptionally high recognition. Order: +998 99 990 49 94
